Dear Clients
and Friends,
Welcome to the premier issue of Galindo Publicidad’s newsletter! Every other month we'll bring you tips to get the most out of our services and keep you up-to-date on the latest advances in the field. Please give us a call if you have any ideas for articles or questions about anything you may read here. And if you have suggestions regarding how we may serve you better than ever, please let us know!
It's all part of our mission: to provide the highest quality, state-of-the-art translation services and to deliver that service quickly, accurately and affordable. By doing so, we strive to have clients that are successful, delighted with our relationship and eager to refer friends and associates to us. As always, we thank you for entrusting us with your translation needs and for recommending our service to others. We hope you'll share our newsletter with others near and far!
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Thinking about marketing your products or services overseas? Already doing business with Spanish speaking countries? Whether you need marketing materials, technical manuals or a foreign language Web Site, don't underestimate the importance of a professional translation service... and don't underestimate the importance of budgeting for this service! International marketing (as well as any venture into foreign markets) requires flexibility. Demographics change quickly, consumer trends swing. Those that can respond to dynamic consumer needs quickly, easily and professionally are the ones that have the greatest chance to succeed. If you lose time trying to get approvals for translations at the last minute, you may not get the best possible pricing... and you may have to spend time justifying the unbudgeted expenditure to others. There are various ways you can reduce the costs associated with hiring a professional translation service. First, gather materials from all departments that may need translation services now and in the near future. You can get a better price for a "package deal" than for individual materials that are translated sporadically.
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If it is difficult to determine which materials will need to be translated, start with sales literature, legal contracts, product updates then add anything else that may come to mind. If you provide technical support for your clients, you probably have training or technical manuals, too.Those have specific requirements, are more time consuming to translate and, therefore, need cost effective translation schedules. Get a quote for those, too... just in case. Otherwise, they can throw any budget off balance just like that! In addition, as you know, many international corporations require that proposals be translated into the native language of the marketplace. Clearly, by incorporating translation services into your budget, you give your company a competitive edge in a very dynamic and global marketplace! 
Scott McCormick, Marketing Manager,
Disc Makers
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